Published on December 5th, 2016 | by Bhavishya Kanjhan


Sony launches its new SteadyShot enabled Action Cam in the UAE

Sony has announced its new  FDR-X-3000R 4K and HDR-AS300R Full HD Action Cams which feature Balanced Optical SteadyShot, or B.O.SS (their words, not ours). These cameras bring optical stabilization from their long-running premium Handycam series. The technology allows smooth and stabilized videos even when recording in bumpy situations such as when mounted on a bicycle or a car, as well as when recording in 4K or high-speed recording modes. 

Both cameras allow users to capture stills at 8.3 MP which can be converted into time-lapse videos at 4K or Full-HD resolution. Sony is bringing a lot of technology from its larger cameras to the Action Cameras – these include  the BIONZ X processor, the Exmor R CMOS sensor, and the new ZEISS lens. The cameras also feature stereo mics which allow for Wind Noise Reduction, resulting in crisp and clear sound. 

Finally, the cameras both feature a splash-proof body and come with Underwater Housing within the packaging that makes the cameras waterproof down to 60 meters. The new FDR-X3000R and HDR-AS300R, priced at AED2,099 and AED1,599 respectively,  are available at the Sony store in The Dubai Mall and other retailers across the UAE.

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is Founder of and a retail professional. He's been oscillating between iOS and Android every few months and has yet to pick a side! Follow him on Twitter @bhavishya

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