Published on August 6th, 2015 | by Mohit Jivani0
Aramex to Uber-ize itself
So I bet by now we’ve all heard this quote:
“Uber, the world’s largest taxi company, owns no vehicles. Facebook, the world’s most popular media owner, creates no content. Alibaba, the most valuable retailer, has no inventory. And Airbnb, the world’s largest accommodation provider, owns no real estate…”
Aramex is aspiring to be the (biggest) logistics company that doesn’t employ any couriers and crowdsource all the heavy lifting that needs to be done in order to deliver packages around the world.
Aramex plans to roll out two apps, one for the client and one for the courier in order to adopt a more efficient business model, a business model where the fixed-costs of a company are drastically reduced by paying the courier per delivery made. New couriers will have to go through a screening process and customer interaction training before they’re allowed to make deliveries.
Essentially, if you have the free time, you could be picking and delivering items if you wanted to. It will be interesting to see how this pans out in terms of labor laws and such in the U.A.E. Uber has been known to get into trouble with the RTA here and has been paying out fines for the luxury travel companies that own the cars. How Aramex justifies errors made in package deliveries and deals with other regulatory issues remains to be seen.
Aramex will roll out its crowdsourced delivery model in Dubai, Cairo, India, Turkey and South Africa, locations that Aramex COO Iyad Kamal says have a good amount of B2C volume.
New-age companies like Fetchr are on it’s heels and Aramex is showing a good innovative spirit in order to not be left behind. We are excited to see how this pans out.