Published on April 6th, 2013 | by The TechView Team0
STEP Conference to explore ‘Game Changing Technologies’ this April
Following up from last year’s event, this year’s STEP Conference will be held on the 30th of April and will focus on ‘Game Changing Technologies for ‘Forward Thinking Brands’. The event aims to cover Augmented Reality, Multi-touch technology, Digital Signage and Digital Marketing platform and while none of these technologies are new, we’re yet to see an effective and/or impressive implementation in the region. Marketers, Agency heads, IT Professionals and Brand owners from various clients are expected to attend at the event and it promises to be a setup for some healthy debate.
Over the last decade or so, the internet has played an increasingly importantly role in the marketer’s toolkit and that has brought the department closer than ever to technology and IT.
The conference agenda promises to address, if not tackle, some of the issues professionals from this domain might be facing in their daily role. The tentative agenda can be downloaded by clicking here.
The event will be held at The Fridge on 30th April and details can be found by clicking here. Early bird tickets have sold out, however users can register iwith the regular rate of AED 300 until 23rd April.